KEEP SCROLLING FOR THE GOOD STUFF

HEY

WHERE ART
MEETS ALGORITHM

I’m not like other social creatives 💁‍♀️— I’m a classically trained artist turned social-first creative director with 10+ years in the game. Chronically online (by choice), I help brands in fashion, beauty, lifestyle, and more level up their feeds by turning data-backed insights into scroll-stopping creative that drives engagement and builds community. From big-picture strategy to creative execution (and everything in between), I spot buzz-worthy moments and take them from IRL to URL—and vice versa.

HI, IM TAYLOR!

NEW YORK, NEW YORK

📍

SPOTTED IN

BEHIND THE SCENES

SOCIAL CAMPAIGN CONCEPTING
+ SHOT LIST DEVELOPMENT

SOCIAL STRATEGY +
PLATFORM-SPECIFIC PLANS

CREATIVE BRIEFING
FOR INFLUENCER, UGC
+ BRAND COLLABORATIONS

CAPTION
WRITING

COMMUNITY BUILDING
+ GROWTH TACTICS

ANALYTICS
+ REPORTING

IN THE SCENES

CREATIVE +
PHOTOSHOOT DIRECTION

SOCIAL-FIRST
PHOTOGRAPHY + GRAPHICS

CONTENT FILMING
+ EDITING

PROP +
WARDROBE STYLING

EVENT COVERAGE

LIVE HOSTING, “ON THE STREET” INTERVIEWS, SPEAKING
ENGAGEMENTS + MORE

I MAKE A
GOOD IMPRESSION

Led social-first creative direction for the home goods brand’s 360 Recline of Civilization campaign. Spearheaded strategy, developed creative concepts, briefed A-list talent, and collaborated with partner agencies.

+43% IMPRESSIONS

+642% ENGAGEMENT

*Partnered with Kathy Hilton, Funny Marco + Jay Shetty

Single-handedly developed and executed social strategy, creative direction, and content production for the brand’s Vag of Honor campaign. Serving as boots-on-the-ground in NYC, I concepted, captured, and delivered content end-to-end.