TAYLOR’S ROLE
EMBEDDED SOCIAL-FIRST CREATIVE & PRODUCTION LEAD
EMBEDDED CREATIVE & SPECIAL PROJECTS
SOCIAL-FIRST CREATIVE DIRECTION & STRATEGY
FROM CREATOR
TO SENIOR PARTNER
THE ASK:
Support a major brand
restage across social
Embed as an extension of the Head of Global Social Media during a high-volume campaign period
Lead and support key brand moments across activations, promotions, and platform-native content
THE EXECUTION
Social-first campaign strategy and creative direction support
Designer oversight across social creative workstreams
Brand restage social campaign development
Activation, anniversary, and promotional campaign support
Content production and execution across priority channels